“Racing America On SI” Launches on Sports Illustrated Platform

Racing America On SI has launched thanks to a new partnership with Sports Illustrated and Minute Media, giving fans a new way to access Racing America’s NASCAR coverage and sharing it with a brand-new audience.

The new site can be found here: www.si.com/onsi/racing-america

“The launch of Racing America on Sports Illustrated's On SI platform is a big step forward for our business, and just as importantly, for our ability to allow more access to our NASCAR and Cup Series Team content,” said Colin Smith, President of RTA Media and Racing America. “This partnership will let us spotlight our coverage of all things NASCAR to a larger sports-enthusiast fan base, and will give these fans unique insights and perspectives that come directly from our strong relationships with the NASCAR teams.”

"Racing America is the go-to NASCAR destination with real authentic high-quality journalism that will take you inside and outside the track. Sports Illustrated, the most iconic brand in sports, welcomes them to the family,” said Mark Pattison, General Manager of On SI.

Racing America On SI is part of the Sports Illustrated Family. Racing America On SI is already being populated with news, recaps, and more from the NASCAR Cup Series, and will also feature exclusive content focused on the series and its teams. Additionally, the site will feature the major stories from the other NASCAR national series, as well as Racing America’s grassroots racing platform.

The RacingAmerica On SI team of contributors features Toby Christie, Editor-in-Chief of RacingAmerica.com and TobyChristie.com, Joseph Srigley, Managing Editor of TobyChristie.com, and Zach Evans, Managing Editor of RacingAmerica.com.

Sports Illustrated is a 360-degree platform that unites athletes, teams and fans worldwide through quality content, innovative digital experiences, unforgettable events, and original products. Minute Media obtained the publishing rights to Sports Illustrated in March, joining a growing portfolio of sports content brands such as The Players’ Tribune, FanSided, 90min and STN Video.